Monday, September 26, 2016

Baby Boomers

The Baby Boomer generation began close to nine months after the end of World War II. Between 1946 and 1964, 76.4 million babies were born, making up nearly 40% of the nations population. Most people looked forward to having children after the war to give their children a future of prosperity and comfort. Women were urged to leave the workforce and embrace their roles as wives and mothers. Baby Boomers could be persuaded to participate in the purchase of consumer crazes. Two TV shows that would be targeted towards Baby Boomers are 'Jeopardy' and 'The Addams Family'. They were wildly popular TV shows at the time. Two Movies that would appeal to Baby Boomers are 'The Graduate' and 'Easy Rider'. Baby Boomers are attending more live music festivals such as the Bottlerock Festival in Napa and Coachella. Two magazines that would appeal to Baby Boomers are ELDR magazine, which include tips about yoga and interviews with exercising gurus, and GeezerJock which also targets older people who enjoy exercise. It is also suggested that Baby Boomers would enjoy cruises for vacations because they're perfect for relaxation and adventure along with plenty to eat and drink. They would also enjoy a road trip along historic Route 66 which is still drivable.


http://obelismedia.com/marketing-to-baby-boomers/



http://www.history.com/topics/baby-boomers



http://www.history.com/topics/baby-boomers
http://www.aarp.org/entertainment/television/info-2014/best-boomer-tv-shows-photo.html#slide2
http://www.bloomberg.com/news/articles/2007-08-28/magazines-target-the-boomer-setbusinessweek-business-news-stock-market-and-financial-advice
http://adventure.howstuffworks.com/destinations/travel-ideas-for-retirees/what-are-the-best-vacation-spots-for-baby-boomers1.htm

Tuesday, September 20, 2016

Fads

A fad that has recently died down is the game Pokemon Go. For a few months, it seemed like everyone had the game on their phones. I would say that the game was targeted towards boys and girls between the ages of 10 and 18 who enjoy the outdoors, exercise and adventure. This game appealed towards these groups of people because it made them go outside and physically search for the characters to add to their collection. It was enjoyable because they could go on "Pokemon hunts" with their friends and got a good amount of exercise. I feel as though the game faded for two reasons. One reason was its repetition. Going out and doing the same thing everyday gets old after a while. When people get bored with one thing they search for the next best thing to do and forget all about the previous game. Another concern was its safety. Kids were getting beat up and endangered at Pokemon Gyms which were places you went to battle Pokemon. The game was good while it lasted and because it ended so recently, nothing has come to replace it yet, but I believe there will be something soon.

Thursday, September 15, 2016

Toy Hall of Fame

After conducting research on the Toy Hall of Fame, the five toys that stuck out to me the most were the baby doll, Barbie, ball, bubbles and a cardboard box. The baby dolls were used by expecting parents and children everywhere. Primarily, children used their imaginations to transform the doll into an infant of their own. The Barbie doll, within a year of her introduction, became the highest selling fashion doll that was ever created. The ball has been around since anyone can remember and is one of the simplest toys that can do many things. Rolling, bouncing, throwing, and kicking are among the many simple, yet entertaining, functions of a ball. Bubbles are great for kids to play with. Their various shapes, colors and objects to use them in creates endless possibilities for hours of fun. They are inexpensive and non toxic which makes them perfect for kids. The cardboard box is an unusual toy that doesn't get enough credit. Their emptiness puts kids' minds to work and lets their imaginations flow. A cardboard box can be seen as a house, a spaceship or even a car.

Thinking back on my childhood, I can remember playing with Barbies and baby dolls all the time. I loved pretending that I was a mom and giving the Barbie dolls a life of their own in my Barbie Dream House. The Barbie dolls, however, caused some anger among feminist groups who seen her figure as an unrealistic portrayal of women, Balls and bubbles were also very fun. Whether it was playing dodge ball, soccer, catch or even fetch with my dog, I always had a blast. Bubbles were also one of my favorite pass times. I especially liked the bubble guns so my brother and i could have bubble wars. The toy that confused me at first however, was a cardboard box. My mature mind first saw it and thought of it only as something to hold things in when you're packing for a move. However, after thinking about tit's alternate uses, I remembered all the fun I had playing pretend with boxes.


http://www.toyhalloffame.org/toys/bubbles

Blog Post #1

Hi, my name is Sarah Santangelo. I am a junior at Reading Memorial High School. I live with my mom, my aunt and my brother, David, stays with us when he comes home from the Navy. My favorite subject in school is math and my least favorite is French. Outside of school, I cheer for my school's Varsity cheering team. Right now, my favorite TV shows are American Horror Story and Dance Moms. My favorite book and movie series are The Hunger Games Trilogy. In my opinion, I enjoyed the books better. My favorite thing to do when I am not busy is hanging out with my friends. If I could go out to eat anywhere tonight it would be Nico in Boston's North End. They make the best Italian food!